Releasing the full potential of your website will enable you to reach your international audiences and increase revenue in all your target markets. This requires adopting a holistic solution that involves not just a good localization of the content, but also the right marketing strategy before you launch your sites globally so they rank high in local search engines and drive conversions.
Having a website without a strong marketing strategy behind it will make it harder to reach your audiences or its full potential. Many organizations forget to create a strategy for each language their website is localized into. Donnelley Language Solutions, which is now part of SDL, helps clients overcome this challenge by partnering with a specialized digital marketing agency so that sites aren’t just culturally adapted to different markets, but also optimized for search.
Combined with our network of specialized linguists for your industry, who understand these digital marketing challenges, we provide holistic website localization solutions empowered by innovative technology to make your life easier.